More than 263 million American consumers shop online. About 54% of U.S. consumers prefer to shop online.
While you might be dreaming about taking a piece of this pie, it can feel overwhelming. From choosing the right website builder to marketing, there’s much to think about.
The good news is that it doesn’t have to be overwhelming. Read this guide on BigCommerce vs. WooCommerce to help you decide which is best for you today!
What Is WooCommerce?
WooCommerce is a popular open-source eCommerce solution. Whether you’re looking to develop sites for clients or build your own store, it’s extremely customizable.
You’ll need to set up web hosting and WordPress before you begin.
What Is BigCommerce?
There were about 12-24 million online shops in 2021, and that number continues to grow. You’ll want to have the right setup to make your site stand out and target the correct market. About 51% of all online sales are through the Asian market.
BigCommerce is a fully hosted eCommerce platform. Their package includes SEO, payments, design, hosting, marketing, and more.
You’ll need to buy a subscription plan to begin. It doesn’t offer as many customization options as WooCommerce, though.
Ease of Use
WooCommerce is a WordPress plugin that you’ll need to install. You can use the setup wizard to make the setup process easier. This can include payments, pages, taxes, and more.
Now you can add products to your store. There are various WooCommerce plugins and extensions for you to consider.
You’ll need to worry about caching, backups, and security. While BigCommerce is easier to use, it has fewer style options.
Since BigCommerce is a hosted platform, you don’t have to install software or set up hosting. It comes with security and backups as well. You can get started once you sign up with your store’s name and a few other details.
Add different options and settings in the admin panel. There’s also a BigCommerce plugin if you already have a site.
You’ll be able to use WordPress’s SEO tools. It’s also free to download.
Add numerous products across a variety of categories. You can sell downloadable, virtual, and physical products.
Most payment methods are accepted. There are plenty of customization options to make the store your own.
Functionality might be harder to figure out. A site with more than one currency can be harder to use.
You have to take care of the website updates. To stand out from the crowd, you’ll need to either hire someone or learn how to code.
You can sell across multiple channels, including Instagram, Amazon, and Facebook. The loading speed of your site should be fast.
There are various templates to choose from. If you want to use CSS or HTML, BigCommerce allows you to access the code.
As with other SaaS eCommerce builders, it’s not easy to transfer to a different platform. The costs will be high for switching over.
You don’t have as many extensions to choose from. It’s harder to use their interface than WooCommerce’s. The app marketplace is much smaller than that of WooCommerce.
When it comes to design options, WooCommerce has dozens of themes to choose from. You’ll just need to pay for them (but it’s less expensive than BigCommerce).
To take your WooCommerce designs to new heights, you’ll need to have some technical expertise.
As far as BigCommerce, there are premium and free templates to choose from. They tend to cost much more than WooCommerce’s options.
You might be able to find some themes on sale with BigCommerce. While you won’t have as many customization options, the templates are easier to change.
You don’t have to worry about using code with BigCommerce’s editor. Preview what your site will look like on tablets, mobile devices, etc.
One major con of BigCommerce is that many of the templates are similar. As a business, you’ll want to stand out from the crowd, and their templates make this more difficult.
You can add in your own font, but you’ll need to use code for this.
WooCommerce offers you the use of one-click refunds, customization, and blogging. Blogging is important for SEO (search engine optimization) to receive organic traffic (free traffic).
For WooCommerce, you’ll need to use the extensions for more options. Some features include stock management, cart recovery, and more.
BigCommerce comes with analytical tracking, SSL security, and multi-channel integration. Make use of promotional discounts and codes.
SSL security is important since it’ll protect customers’ payments. Abandoned cart recovery will send your customers emails to remind them about the items in their cart.
Both accept debit and credit cards. They also accept Square, Apple Pay, PayPal, and Stripe.
Each payment option does have its own fees, though. WooCommerce and BigCommerce don’t enforce their own transaction fees.
WooCommerce has a payment getaway, WooCommerce Payments. There aren’t monthly charges or setup fees. It’s also free to install.
WooCommerce also supports hundreds of other payment options. BigCommerce is more limited.
A Guide on Bigcommerce vs. Woocommerce
This overview of a guide on BigCommerce vs. WooCommerce should give you a better idea of which is best for you. Take your time doing research to decide which is right for your business.
Are you ready to get started with WooCommerce today? Check product metrics, sales KPI, tax reports, and more with our WooCommerce Plugin.
This plugin can help you identify more insights to turn slow sales into booming opportunities! Enjoy quick response times, caching, and more!