How to Use Visualization to Increase Engagement and User Experience

  If you give public presentations involving numbers and data, you already understand the underlying principle of dashboard visualization. You don’t illustrate your speaking with slides full of bare numbers, do you? You compile those numbers into charts or graphs to make them easily comprehensible to your audience. The same principle explains why dashboards are … Read more

5 Benefits of Dashboards in the Marketing Industry

What’s the first thing you look at when you flip on your computer screen in the morning? What’s the item you peek at on your phone even when your dinner partner wishes you’d leave work behind for the evening? For most people that addictive checking-tendency applies to their emails, but the truly business-savvy marketers are … Read more

A Lazy person’s bare minimum website traffic dashboard

Journey Begins Once you start your own business or startup, the very first thing that comes to mind is “How many visitors did my website receive?” Google Analytics provides tons of metrics and it becomes quite a chore to keep up with all the dashboard pages and filter options. As a small biz owner myself, … Read more

Do you spend too much time building reports with Google Analytics data?

How to streamline dashboard reporting with Google Analytics? There are lot of ways you can optimize your reporting with Google Analytics and I would like to bring your attention to a very powerful solution as described below. Our solution is not an Excel plugin but it is a packaged Datawarehouse. Let me assure and explain … Read more

Charting Engines vs Analytics Software vs Dashboard software

Every often we would get users asking us ‘How different is your dashboard software from XYZ Business Analytics?’ The XYZ spans across the entire Business Intelligence umbrella and often into the Website development and applicaton side as well. Some of the questions are like ‘How different is infocaptor dashboards from Tableau?” ‘How is it infocaptor … Read more

What is the true benefit of Dashboards or Business Intelligence software?

In fact, the question should be “What should be the true benefit of Dashboards or Business Intelligence software? ” Whether you are using dashboard in excel, Dashboards in Microsoft Access, Quickbooks, business objects, Salesforce or big ERP like Oracle EBS or SAP, there are numerous tangible benefits of using InfoCaptor as your primary BI and … Read more

Have we lost the true meaning and purpose of Business Intelligence?

Have we lost the true meaning and purpose of Business Intelligence Companies in a variety of industries are still data-rich but information-poor and this ratio keeps increasing every day. The rate of data generation is so high that organizations simply cannot keep up with generating insights out of it. These enterprises lack the kind of … Read more

List of Google acquisitions explained with visualizations

Google has acquired around 184 companies as of October 2015, with its largest acquisition being the purchase of Motorola Mobility, a mobile device manufacturing company, for $12.5 billion. Not all the acquisition figures are available but aggregating all the public known amounts, Google has spent atleast 28 billion USD on acquisitions. With the recent re-structuring, … Read more